There are many ways of targeting ads online, and some are more effective than others.
These are the advertising platforms and types of ads we work with:
There are numerous factors to consider when making a decision between these two types of advertisements. For example:
- Is my audience interested in what I want to advertise?
- Am I targeting the right place at the right time?
- How many users will see my ad?
- How much money can I spend on it?
- Do I have enough budget for it?
But the big question is this: How much should I spend on it?
There is no one answer here. Each advertiser has its own set of goals that need to be considered. But there is certainly a way to determine how much you should spend.
You will need to use math and/or statistics as well as your gut feeling. But no worries, that’s why you have us here. We’ll analyze each of your campaigns and keep and reinforce the ones that are working and cancel those that are proven not to work so you can save money.